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Let your guests do the talking: User generated content for hotels
Posted by Louise McCormack on: 2016-10-19 16:00:43Avvio  |  Digital Marketing
A buzz word that a lot of people are talking about in the social media world right now, is User Generated Content. Today I am going to talk through what this means for hotels, as well as giving some examples of hotels who are using it well. User Generated Content for a hotel can include guests leaving reviews on sites like Trip Advisor, posting a snapchat image on their stories, tweeting, Instagramming, blogging and much more. The internet is made up of content, much of which is produced by an average person, and your hotels ability to influence that content could be the different between being a good hotel and being a great hotel.
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5 Reasons Your Hotel Needs A Video Marketing Strategy
Posted by Karen Rafferty on: 2015-10-29 11:55:00Avvio  |  Digital Marketing

There is little doubt that within the last decade, online video has revolutionised the way we consume and share media, from 7 second Vines to live streams and webinars there is a medium of video distribution to suit any taste.  It comes such as shock that so many hoteliers, despite working in an industry that relies so much on visual marketing, are apprehensive about developing and distributing their own video content. That is why we have laid out 5 reasons why your hotel should begin developing your own video marketing strategy immediately! 

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Don't miss Digitalk by Hastings Hotels
Posted by Karen Rafferty on: 2015-10-23 12:15:43Avvio  |  Digital Marketing
Digitalk 2015
Don't Miss This Year's Digi-Talk 2015! The conference will help local businesses and students find out more about the growing realm of digital marketing with leading experts from Guinness Western Europe, The Jamie Oliver Group and Facebook.
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Does your website meet the new mobile standards?
Posted by Karen Rafferty on: 2015-10-15 14:58:12Digital Marketing  |  Web Design
Does your website meet the new mobile standards?
Google recently announced that they are moving increasingly in favour of placing mobile-friendly websites in top search result positions. For hoteliers, this means your website needs to be effectively optimised for mobile.
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TripConnect™ Instant Booking
Posted by Karen Rafferty on: 2015-08-11 11:33:00Avvio  |  Booking Engine  |  Digital Marketing  |  Metasearch  |  TripAdvisor for Business  |  TripConnect Instant Booking
Millions of travelers can now book hotels directly on TripAdvisor's website. As a Premium Connectivity Partner, Avvio has developed an integration to ensure the path to purchase via this important new channel is available for your hotel if you wish.
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