We have pulled together the digital marketing services that we think will have most impact for our hotel.
Choose from one of our digital packages:
Begin your digital journey with this great value digital package
675 / mth
DISCOVERY includes:
Google Search Ads
Google Remarketing Ads
Google Display Ads
Search Engine Optimization (SEO)
Mastered the basics? Let’s move you to the Growth phase
950 / mth
GROWTH includes:
“Discovery” plus:
Metasearch management*
Google Video Ads (YouTube)
*Includes monthly meta search platform fee. Does not include one-off set up fee (150).
Join the elite club of digital gurus and master the art
1,300 / mth
MAXIMISER includes:
“Growth” plus:
Microsoft Ads
Paid Social Media Ads
We use our insight and knowledge to create digital marketing packages suitable for each stage of a hotel’s digital journey. Whether you’re just starting online growth, or have been receiving a high return for years – there’s an option to help generate direct revenue.
Choose from one of our digital packages:
Begin your digital journey with this great value digital package
675 / mth
Mastered the basics? Let’s move you to the Growth phase
950 / mth
Join the elite club of digital gurus and master the art
1,300 / mth
DISCOVERY includes:
Google Search Ads
Google Remarketing Ads
Google Display Ads
Search Engine Optimization (SEO)
GROWTH includes:
“Discovery” plus:
Metasearch management*
Google Video Ads (YouTube)
*Includes monthly meta search platform fee. Does not include one-off set up fee (150).
MAXIMISER includes:
“Growth” plus:
Microsoft Ads
Paid Social Media Ads
Frequently Asked Questions
Yes. You can add any of the following services on to any of the packages:
- Microsoft Ads @ 150 per account per month
- Paid social @ 150 per campaign per month
- Any non-rooms campaign (wedding, golf etc) @ 100 per campaign per month
You can also swap one of these for an equivalent-priced feature in one of the packages. Ask the Sales team when you call.
We offer a broad range of digital marketing services including (but not limited to) Google Search Ads & Remarketing, Google Display, Microsoft Ads, metasearch and paid social.
Our digital contracts are normally tied to your booking engine contract. But if, for any reason, you decide that you don’t want to continue using our digital services we will not hold you back.
Typically our digital marketing customers also use our booking engine.
No. But we have used all of our experience and expertise to pull together the packages and we believe they offer the best way to build your digital capability. However, if you decide you want a more bespoke solution, we can build one for you.
Yes, it’s often called social media marketing or paid social. We can help you to bring your digital brand to life across social channels. We run paid campaigns across Facebook and Instagram.
Yes. We consider a campaign to be “rooms” or “non-rooms“. Rooms are your bedrooms in the hotel. Non-rooms are other digital goals you might have for example – weddings, spa bookings, golf. They are not included in the Discovery or Growth packages but can be added for 100 per month per campaign.
Metasearch gets your hotel in front of your customers when they are in the consideration stage:
- Google Hotel Price Ads
- Trivago
- TripAdvisor
- Kayak
- Skyscanner
- Bing Hotel Price Ads
- Wego
We believe metasearch is a fundamental part of your overall digital marketing strategy and it’s important that all elements are connected.
It’s impossible to say as this varies by hotel depending on your digital goals. However, to have a meaningful impact we recommend that you reinvest at least 3 – 4 % of booked revenue (per month) for PPC and 1% for Metasearch.
See what some of our customers think
‘Hastings Hotels thoroughly enjoy working alongside Avvio as our digital marketing partner, they are as passionate about our brand as we are which is imperative to us. Their in-depth knowledge and expertise of all things digital marketing are fantastic. The quality and quantity of traffic driven from our SEM campaigns has helped to reduce our overall cost of sale by driving direct bookings and increasing brand awareness. They work closely with our marketing team and keep us up to date on trends in an ever changing digital world.’