Display allows you to make use of Google’s Display Network, which essentially allows your property to place ads on a huge network of sites across the internet. While the conversion rate is much lower than search they play a very important part in the marketing funnel.
Benefits of display include:
- Brand awareness campaigns
- Promote specific areas of your hotel to custom audiences.
- Visually they can really sell your hotel and services
- Targeting new audiences at a much lower cost per click than search.
Remarketing lets you show ads to people who have visited your site and left without making a booking. Reconnect with the visitor by showing imagery and key messaging to convert them and drive additional Revenue. Avvio specialise in targeted remarketing campaigns with customised messaging designed to convert.