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Google Analytics 4 – what is it and what do I need to know?

By |2022-06-13T13:07:42+01:00June 13th, 2022|Digital News, News, Personalisation|

Customer service vs customer experience — is there really a difference? Despite the terms often being used interchangeably, there most certainly is… In a nutshell, the main difference between customer service and customer experience is that while customer service is one piece of the puzzle (focused on human interaction and directly supporting your customers) customer experience is the sum of the entire customer journey with your hotel.