Avvio Digital News – Outstream Ads and Bing Price Extensions
Avvio Digital News
Avvio Digital News
The latest in Avvio digital news
February 2018 edition of Avvio Digital News
Over the years, our digital team has grown and developed a strong reputation for delivering great results to our ever-increasing portfolio of accommodation providers.
With the end of the year nearly upon us it seems fitting that the November 2017 edition of Avvio’s Digital News is all about change.
Google is putting so much effort into making the web mobile-friendly. The next step in this process could be a mobile-first search index.
As hotels and online travel agencies (OTAs) ramp up their game in the direct booking war with personalised searches, accommodation providers are under pressure to take a plunge into guest data. In doing this, they can give guests a seamless online and offline experience, unparalleled by competition and OTAs. This will ultimately drive direct bookings and guest loyalty.
The Avvio digital team has come together to outline their top tips to include in your 2018 digital marketing strategy. We advise addressing the following pointers in your upcoming strategy so that you can factor them into your 2018 budget and prepare for a year of success.