Houston – April 20, 2023 - US President Joe Biden’s visit to Ireland has coincided with a surge in bookings from big-spending US visitors at Irish hotels - up a whopping 93% so far this year – and they’re spending even more than usual.
A forward thinking hotel ready to collaborate with a progressive technology partner The family who have owned Spier since 1993 work hands-on in keeping Spier true to its intentions: to make good wine and grow good food, investing in people, the environment and South African art. Spier is a historic Stellenbosch wine farm. Their passion for winemaking is matched by their love of growing and making good food. Most of what you’ll eat in their restaurants and hotel is homegrown, or sourced nearby.
By Eileen Lillis, Sarah Sweeney and Elle Walsh.
Here in SHR Group our Digital Marketing team are always on the lookout for and testing new and innovative tech and marketing platforms to see how they could; be adopted for our Hotel clients.
Below is a snapshot of what the team have been keeping an eye and deploying for clients recently and what is keeping is busy in the coming months ahead. These new trends demonstrate the ever-evolving nature of digital marketing and the need for hotel marketers to stay on top of the latest trends to succeed in a competitive landscape.
How Cheval Collection increased revenue by 82% through using SHR Group’s digital expertise. Luxury residence group targets paid advertising to boost presence and increase revenue Cheval Collection is an award-winning hospitality group with thirteen luxury all-apartment locations in London, Edinburgh and Dubai, guaranteeing a warm welcome and an unforgettable living experience. Guests benefit from experiencing historic and intriguing cities from the comfort of spacious apartments and penthouses with the benefit of modern comforts and dedicated living spaces reserved primarily for luxury residences.
Harvey’s Point is a 4 Star Luxury Donegal hotel, set in the idyllic surroundings of Lough Eske, with the Bluestack mountains in the background. With breath-taking scenery at every turn you can relax in the ambient surroundings while enjoying the famous Donegal Hospitality. With large and luxurious bedrooms and award winning cuisine, the team at Harvey’s Point have a genuine desire to see guests who are happy, relaxed and pampered. Whether you want to unwind and do nothing or plan to explore Donegal, Harvey’s Point is the perfect base to enjoy it all.
What is the Direct Booking Summit? The Direct Booking Summit is an event that unites hundreds of hoteliers every year to strategize, network and drive the Direct Booking Movement forward, a movement built within the hospitality industry to protect hoteliers from OTAs and increase the number of direct bookings received. Not only were we proud to sponsor the event, but we also celebrated the launch of allora.ai across North America, offering our advanced AI technology to hotels and businesses further afield. We’re excited to see the success that this will generate, improving the direct booking experience for every guest whilst securing more bookings for hoteliers.
This month, Hotel Tech Report launched its 2023 Buyers Guide – a guide designed to give hoteliers all the information they need to make an educated decision as they rethink and implement new ways to use technology. It’s the premier global research platform for hotel technology, having helped more than 650,000 hoteliers and investors research technology solutions for their properties.
Introducing Roomzzz Aparthotels… Roomzzz is an expanding collection of aparthotels in city locations across the UK. An exciting and dynamic brand; their award-winning studios and suites offer flexible spaces for families, couples and corporate travellers alike. It’s like having your own stylish apartment in the heart of the city, but with someone else to tidy up and bring you fluffy towels! Perfect!
Heading into 2022, we asked our CCO, Michael De Jongh, to reflect on the year just passed at Avvio. Read on to see what he had to say…"2021 was, like its predecessor, a year unlike any other; it started with lockdown, we emerged in the Spring. But despite this uncertain start, it was also the year we witnessed the powerful impact of people's desire to travel and come together....
Are you ready for the staycation boom? As Boris shared his plans to allow staycations in the UK this Summer, the demand for hotels in August has already risen by a whopping 239 per cent [...]
As one of the most difficult years for hotels comes to a close, many hoteliers are reviewing their budgets and wondering how to make them work even harder for them across 2021. The direct channel [...]
We know that the success of your hotel is built on truly knowing your guest; especially in today’s current climate. Your hotel must know what your guests want and how to ensure they receive it, [...]
