Houston – April 20, 2023 - US President Joe Biden’s visit to Ireland has coincided with a surge in bookings from big-spending US visitors at Irish hotels - up a whopping 93% so far this year – and they’re spending even more than usual.
What is the Direct Booking Summit? The Direct Booking Summit is an event that unites hundreds of hoteliers every year to strategize, network and drive the Direct Booking Movement forward, a movement built within the hospitality industry to protect hoteliers from OTAs and increase the number of direct bookings received. Not only were we proud to sponsor the event, but we also celebrated the launch of allora.ai across North America, offering our advanced AI technology to hotels and businesses further afield. We’re excited to see the success that this will generate, improving the direct booking experience for every guest whilst securing more bookings for hoteliers.
Avvio had the pleasure of attending yesterday’s first MIALD Alumni meeting where our Co-founder and CEO Frank Reeves and Chief Commercial Officer Michael De Jongh spoke to a rapt audience about everything from OTAs and personalised guest journeys to Google’s direction of travel.
Take a look at my article in the HITEC Bytes Special Report 2019 where I detail how technology – in particular AI - can facilitate a more unique approach online, enabling hotels to collect and analyze vast amounts of guest data.