As if the travel industry was not complicated enough with its overuse of acronyms and dizzying terms we now have to contend with something known as PSD2. You may have heard phrases like PSD2, 3D Secure, Strong Customer Authentication, and Two-factor authentication over the last few weeks. So what on earth does that mean and how will it impact you?
12 months in as Chief Commercial Officer, Michael De Jongh reflects on his achievements and experiences with Avvio. He references the ‘new breed of travel specialists’, discusses changes in technology and presses the importance of keeping up with an ever-evolving market.
There are certainly no surprises when it comes to the general theme of the OTAs dominating the market - particularly for many independent hotels. Yesterday we attended the inaugural Independent Hotel Show (IHS) in Amsterdam where we discussed the results of the Direct Booking Survey we conducted alongside IHS in April.
Read our comment on the outcome of the CMA investigation into hotel booking platforms. Avvio provides the tools for hotels to provide complete transparency to guests - ensuring the success of booking directly continues to be a cost-accurate and timely solution.
We’re delighted that our award-winning AI booking platform Allora, has been recognised by Boutique Hotelier as one of the top 5 booking engine solutions.