Digital marketing

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Can Influencer marketing drive revenue for your hotel?

By |2020-08-25T11:17:36+01:00August 25th, 2020|Booking Engine|

Across the list of ever-growing social media platforms, there are thousands of influencers covering everything from sports, to fashion to cleaning! Apps like Instagram and Youtube have grown in popularity because we all enjoy consuming content that resonates with us. But can partnering with an influencer expand your share of voice in your existing target market?

5 marketing tips to help your hotel adapt to the ‘new normal’

By |2020-07-13T08:17:20+01:00July 10th, 2020|News|

We understand that adapting to the new normal will be challenging. And while we don’t have all the answers, we do know that hoteliers who are able to adopt a solid recovery plan will thrive post Covid19. Here are 5 essential marketing tips to help your hotel adapt to the ‘new’ normal.

Have you re-aligned your Marketing Strategy for a Domestic Market

By |2020-05-21T09:35:00+01:00May 20th, 2020|Digital News|

With clear hotel re-opening dates, it’s time to start re-aligning digital marketing to the new tourism climate. One thing, in particular, has become abundantly clear; international travel will be a rarity in 2020. As such, it’s essential to update your digital marketing tactics to focus on your domestic market.

Surge in Hotel Bookings following Ireland’s Exit-Strategy Announcement

By |2020-05-06T13:57:33+01:00May 6th, 2020|News|

Immediately following Leo Varadkars’ announcement on 1st May, we reported a surge in Irish domestic hotel bookings for July and August this year. The 370% increase in bookings clearly indicates that the appetite to travel has not diminished and gives us renewed hope for the tourism recovery in Ireland.

5 evergreen digital areas to focus on during the downturn

By |2020-04-07T09:44:37+01:00April 7th, 2020|Digital News|

With endless blogs and content from all sectors of the travel and tourism industry, it can be hard to try and figure out what exactly it is you need to be doing right now. Unfortunately, no one has a timeline for this and when it will end. So the best option is to focus on evergreen digital activity that will benefit your business now and in the future.