As November kickstarts the Holiday season, news in the digital marketing world has ramped up. Here are some important updates for November, and some tips for the month ahead. 1) Google Analytics 4 This month [...]
Black Friday, traditionally an American event after Thanksgiving that is always the fourth Thursday in November, was once synonymous with long queues and raucous shoppers. Over the last decade, it has become an online phenomenon. [...]
Across the list of ever-growing social media platforms, there are thousands of influencers covering everything from sports, to fashion to cleaning! Apps like Instagram and Youtube have grown in popularity because we all enjoy consuming content that resonates with us. But can partnering with an influencer expand your share of voice in your existing target market?
Throughout the past five months, we’ve seen consumer behaviour change drastically, and have had to change our e-commerce strategies to adapt. With this in mind, we've recapped what’s new for digital and have provided tried and trusted tactics that will drive the most booked revenue in August.
With the UK announcing air bridge partnerships earlier this month and Ireland expected to announce in the coming week, there is still some potential for international markets in 2020. Here are our 10 tips to capitalise on international demand.
We understand that adapting to the new normal will be challenging. And while we don’t have all the answers, we do know that hoteliers who are able to adopt a solid recovery plan will thrive post Covid19. Here are 5 essential marketing tips to help your hotel adapt to the ‘new’ normal.